CIP – Corporate site

CIP, always on the look-out for something a little different

The brief for the new site was clear enough – CIP wanted a functional website that stood out clearly from the usual corporate look. After a creative brainstorming session with CIP management, we decided to draw our inspiration from various modernist painters, such as Sol Le Witt. This exercise resulted in a website that uses diagonal elements to integrate the content. A set of sloping stripes, changing to match the navigation, imparts a unique, clearly recognisable style. As is so often the case, something that appears simple is technically challenging. Be sure to take a look for yourself.